Old enough (like me) to know that some people's "little dab" is other people's "greasy kid stuff", as the following internet research result shows:OldDude wrote: ↑Wed Dec 22, 2021 11:13 amDang, MrMemorial, how old are you ?MrMemorial wrote: ↑Fri Dec 17, 2021 12:50 pm Even though Drew lost 20 in a row and had the worst SEC season in 70 years, certain people wanted him retained because he reminded them of back when they hung out in the parking lot behind Moon Drug Store in the afternoons with their hair full of Brylcreem (TM)
A Little Dab'll Do Ya!
• Greasy Kid Stuff: The brand that viral marketing built
May 25, 2009Christopher SimpsonLeave a commentGo to comments
Instructions: Use lots -- buy more
Instructions: Use lots -- buy more
Long before there was an Internet, there was viral marketing. Admittedly, it was rare. On the other hand, it actually worked.
Take “That greasy kid stuff,” for instance.
In 1962, Bristol-Myers was riding high on a campaign for its Vitalis brand of hair dressing. Unlike Brylcreem, which had reigned supreme since the Roaring Twenties, Vitalis contained no grease and left the hair looking more like hair and less like the aftermath of an oil change. The ads generally consisted of one athlete looking in disgust at another athlete’s hair and asking, “You still using that greasy kid stuff?”
For reasons known only to the gods of pop culture, the tag line struck a chord with the public and a new catch phrase was born. Bill Cosby incorporated it into his stand-up routine to launch his debut album, Bill Cosby Is a Very Funny Fellow – Right! And honky-tonk song-writer Cy Coben wrote a tune called “Greasy Kid Stuff,” giving Janie Grant her only Top 40 hit.
Cleopatra sailing down the Nile with MarkWas huggin’ and kissin’, was as happy as a larkBut suddenly she ran her fingers through his hairStopped and said, “Well, I declare….Are you still using that greasy kid stuff?That icky sticky ooey gooey greasy kid stuff”